🆕 What's New?

We’ve introduced new engagement metrics to help you better understand how users interact with your site over a selected time period.

Average Time on Site

• Shows the average amount of time users spend on your site during the selected date range (daily, weekly, or custom).
• Calculated as total time spent by all users divided by the total number of sessions.
• Helps indicate how long users typically stay engaged with your site over time.

Average Session Duration

• Displays the overall average time users spend per session across the selected date range.
• Calculated as the sum of all session durations divided by the total number of sessions.
• Helps measure general user engagement across the site.

Bounce Rate (Under 30 Seconds)

• Shows the percentage of sessions where users leave the site within the first 30 seconds after landing.
• Calculated as the number of sessions that ended within 30 seconds divided by total sessions, multiplied by 100.
• Helps identify short-lived or low-engagement sessions, often caused by unmet expectations, slow load times, or irrelevant content.

How It Works

1. Open Site Analytics
2. Select the Average Time on Page view
3. Time spent is calculated per site visit
4. Data is aggregated and displayed as averages, medians, and trends

Why It Matters

• Identifies strong and weak engagement points across funnels, websites, and webinars
• Provides clearer signals for content, UX, and design optimization
• Reduces guesswork when improving retention and conversions
• Enables data-backed decisions using real user engagement behavior